Author Archives: Jessica Anderson

Where Are the Fashion and the Beauty Industries Heading In The Future?

fashion

Where Are the Fashion and the Beauty Industries Heading In The Future?

Everyone wants to be fashion forward. Trendy clothes and accessories seem to bombard online and offline stores on a regular basis. It may be difficult to accept, but fitting in is made easier if you sport the newest style of pants or dresses with the latest shoes and accessories.

Alongside fashion, beauty is also considered a prime mover in today’s society. That is why the beauty industry works very hard at satisfying the needs of their loyal consumers. As you know, cosmetics have been used since the time of Ancient Egyptians. As centuries passed, the need for cosmetics never waned.

Presently, more fashion and cosmetic brands have been springing out, These new brands bring more options for the consumer with dynamic tastes. The continuous demand for and supply of fashion products and cosmetics are the reasons for innovations in these fields.

Makeup Evolves

The constant improvement of science and technology brings about new applicators and formulations for cosmetics. If you look at the beauty store shelves these days, you can find products you may deem strange and interesting at the same time. This drastic cosmetic evolution is just the beginning. There is definitely a bright future for cosmetics.

The idea of applying makeup to enhance your physical beauty has always been welcomed. It does not matter to which economic status you belong. When you put makeup on, you gain confidence because you look great. The demand is high for makeup and skincare. Because of this, the following are said to happen for the cosmetics industry in the future:

There will be a more holistic approach. Cosmetics do not only concentrate on the facial area. It also involves the rest of your body. In the near future, the entire body will be the main focus of the beauty industry. This will involve diet changes that will improve the appearance of your skin.
Ingredients from various food and beverages. Compounds in healthy beverages and food items will continue to be acquired because of their anti-aging properties. These compounds will be replicated on a smaller scale, so that they may be incorporated into products for your skin.

Products will be more convenient and quick acting, such as how eyelash extensions are becoming fiercly popular despite not being so just a decade ago. You can now see how quickly and how easy-to-use cosmetics are becoming. In mere weeks, vitamin C- infused treatments promise to eliminate the dark spots from your skin. Instant manicures and pedicures are made possible by stick on nail polish strips and foot blush sprays. You can expect more unbelievably quick trends like these in the years to come. Fashion Moving Forward

The fashion industry has always been known to be fickle. This is only expected because of the ever-changing demands of the trend-focused consumers. Below are some of the foreseen roads, the fashion industry will take in the coming years:

There will be wearable computing. It is undeniable that smart phones and tablets have always been used as accessories to complete various outfits. In the future, computers will be merged with fabric. We will eventually wear the gadgets we used to carry around. The term used for this is “ubiquitous computing”.

There will be online guides for smarter purchasing decisions. In the years to come, online guides will be available to help consumers view an item’s availability, price, reviews, and other essential aspects.

This will help consumers make better decisions in shopping for clothes and accessories online.

Fashion and beauty will always adapt to the changing demands of consumers. In the next years, expect more fascinating products and services to help you have more pleasant experiences in your fashion and beauty purchases.

Why the Fitness Industry Continues to Grow

Fitness

In 2015 we saw a steady increase in the number of memberships to both public and private gyms. This comes as no real shock when you consider that for the past 5 years the fitness industry worldwide has seen exponential growth. That begs the question though, can we expect to see the fitness industry continue to grow at this rapid pace? The simple answer would be “yes”, but many people have been asking “why?”. Let’s take a deeper look at why we can expect to see the fitness industry continue to grow, as well as what trends and advances seem to be driving this growth.

One simple truth stands out above all else currently, “fitness is in”. What this really means though is that the idea of fitness is in style currently. One out of five Americans are heading to the gym weekly or at least paying for a gym membership. Similarly, this is a trend that can be seen worldwide. More people are hitting the gym now (or at least could be) than ever before.

This is due in no small part to the fact that as a whole the current generation is more out of shape and overweight than any generation before, and they want to do something about it. This puts the fitness industry (which includes both gyms and focused weight loss centers) in a very good spot, whether their client’s want to focus on weight training as with previous generations, or rather if they want the “newest” aerobic exercise options. The common denominator is the fact that there is currently a huge appetite for exercise worldwide says Darren Singer of Build Yourself Fitness Toronto.

Changing the face of the “gym”

With this exponential growth we have seen more and more gyms popping up all around, from the high end Equinox chain offering an almost spa like environment, to the everyman’s gym Crunch offering little by the way of luxury. There seems to be something for everyone in the market currently. The “chain” gyms have something to fear moving forward though, and that is the “niche gyms”. Now when we say “niche gym” we are referring to the smaller independently owned and operated locations that are popping up left and right. Often times these smaller locations stick to one discipline, such as weight training or cross fit. What they all have in common though is success.

There is something about the smaller, more intimate gyms that have taken the fitness world by storm. In the past few years these types of locations have gone from a blip on the radar to serious threats for the “franchise gyms”. The more personalized class structure and the one on one attention that patrons receive at these gyms leads to something of a “cult following”. Their membership retention is the highest in the industry. Experts say this is likely because once you are involved in one of these gyms you become essentially part of the “team” or “family”. If you miss a class or session it is likely multiple members will reach out and pull you back into the fold. Whether this is good or bad remains to be seen but one thing is for certain the “niche gyms” are taking the market by storm.